Nike Flyknit Experience

Nike Flyknit digital trial experience is designed to provide the knitting and fitting experience to the consumer thru a simple interactive visual mapping experience at Nike retail stores. The system consists a kiosk with built-in cameras that are able to capture user's barefoot from various angle, and then analyzes and detects the user's foot size. Based on the scanned foot image, a knitting process could be viewed via a projection mapping on the barefoot and leads the consumers to a good understanding of what Nike's innovation could offer to them.